Brad Smith is pleased to launch a one-of-a-kind fashion design competition for emerging U.S. fashion designers — DESIGN FOR BRAD SMITH
This competition gives designers a chance to submit a complete Red Carpet Look; suit, shirt, accessories and vest, if applicable as a hand or digitally created sketch, including anticipated fabrics for production. The winning look will be hand-selected by Brad Smith and a panel of fashion industry professionals and produced by an experienced fashion production firm. Brad will showcase the completed, winning look on the red carpet before & after a press worthy MBFW event – February2014. In addition to a cash prize, the designer will enjoy an all expenses paid trip to NYC to accompany Brad on the red carpet, attend a fashion week show, meet with the press, and network with fashion notables during the visit. Plus, attend an exclusive cocktail reception hosted by Brad, at The Strand NYC (Top of the Strand Lounge) attracting press outlets and his invited VIP network.
Philadelphia Eagles wide receiver, Brad Smith (#16) was known in high school for his rapid ball release skills. However, looking at his athletic- and personal resume would make “Do it all” seem a more apt moniker. The former Missouri Tiger began his relationship with sports at age six, when his mother, Sherri, signed him up for the basketball team at the local YMCA. Soon after, he was also on his church’s youth football team. “My mom was the mother and the father in our house,” says the Youngstown, OH native, “and she wanted to make sure her sons were tough.”
Brad continued to play both sports throughout his time at Chaney High School, earning two all-state selections in football, two All-City Offensive Player of the Year honors and an all-city selection in basketball. During his high school career he threw for 34 touchdowns and more than 2,700 yards. He also rushed for more than 1200 yards and scored 19 times on the ground.
By the time Smith arrived at the University of Missouri, though, it was clear that football was his calling. After redshirting in 2001, he never missed a start and became the first player in NCAA history to pass for at least 8,000 yards and run for 4,000 yards. The Business Administration major was also the first NCAA Division 1-A player to amass more than 2,000 passing yards and 1,000 rushing yards in a season twice in his career. He set more than 68 different Mizzou, Big 12 and NCAA game, season and career records, but he didn’t only excel on the field. He was named to the Big 12 All-Academic team, was a finalist for the Academic Heisman award and participated in a variety of community activities including the Truman Club, Student Athlete Advisory Committee Food drive and Athletes in Action. He graduated in 2005 and was working toward his master’s degree in economics when he was selected 103rd overall in the fourth round of the 2006 NFL draft by the New York Jets.
Drafted as a Wide Receiver/ Quarterback, Brad proved himself a versatile and valuable member of the Jets organization, making plays not only at those positions, but also as a running back and on special teams. During his rookie year, he was awarded the Jets’ Kyle Clifton Good Guy Award for his consistent cooperation and professionalism in dealing with various team departments. In December of 2009, he returned a kickoff for a 106-yard touchdown against the Indianapolis Colts, completing the longest kickoff return in NY Jets history and tying for the second longest kickoff return in NFL history. In 2011 after the NFL lockout, he was signed by the Buffalo Bills as an unrestricted free agent and got most of his playtime in wildcat formations. He is currently signed with the Philadelphia Eagles. Thus far in his career, he’s appeared in 76 games with 17 starts and is the only NFL player in history to score touchdowns on kickoff return (three times), reception (twice), rush (twice), blocked punt (once) and also threw a touchdown pass.
Still, Bradley Alexander Smith will quickly state that he has yet to accomplish his most memorable athletic achievement- even with his February 2011 induction into the University of Missouri Intercollegiate Athletics Hall of Fame. In the meantime, he’s getting further acclimated to his new team, growing in his faith, empowering inner city youth through his foundation and now making a place for himself in fashion. He also relishes time with his wife, Rosalynn and their son, Bradley Alexander Smith, Jr., whom they welcomed into the world in July 2010.
Professional athletes are seldom publicly known for their humility. Yet brad doesn’t take much credit for his accomplishments. He says, “I’m just an ordinary guy with extraordinary faith.” It is that faith that pushes him to “do it all” even when times get rough. He says he’s constantly encouraged by Hebrews 11:1- “Now faith is the substance of things hoped for and the evidence of things not seen.”
An Innovative, nationwide fashion design competition highlighting the connection between Fashion + Sports + Red Carpet
Some of the anticipated features include substantial social media reach; unveiling of the winning look, worn by Brad Smith on red carpet during MBFW; red carpet coverage, Press & Video; Meet & Greet with Brad & the winning designer; an exclusive VIP cocktail reception with high-profile professional athletes, celebrities, fashion industry professionals, tastemakers, Press Hour, Consumer Activation and more.
COMPETITION UNVEILING: FRIDAY, DECEMBER 20, 2013
COMPETITION DATES: JANUARY 2, 2014 – JANUARY 23, 2014
UNVEILING OF RED CARPET LOOK: MBFW FEBRUARY 7, 2014
VIP RECEPTION DATE: FEBRUARY 7, 2014
Our sponsors benefit from premium exposure provided through:
• Social Media Branding- sponsor logo and Facebook integration in actual creative
• Social Earning Program- sponsor will receive a like or follow with every completed vote
• Video Brand Mentions- sponsor will be mentioned in brand announcement video, VIP Invitational Video & Google Glass Video
• Naming right- sponsor will benefit from “Design for Brad Smith presented by (Your Company Name)”
• Advertisements- sponsor logo inclusion on marketing collateral and signage
• Media Mentions- sponsor will be mentioned in press releases, radio segments, television and online
• The Advert Space – sponsor can set up 8 X 8 space during the VIP Reception for product sampling & a branding opportunity in Press Room
• Step & Repeat- sponsor logo included on step and repeat
• Custom sponsorship opportunities available